Case Study: CPG Brand Finds Success with Native Advertising

September 8, 2016 | by David Osman

Detour Sees Lift in Audience Engagement, Leads, and Sales Using Storygize

Detour Simple tasked Storygize to promote a positive earned media mention on to increase website visitors, newsletter subscriptions, and product sales.

Campaign Snapshot

  • 18% Lift in CTR
  • 19% Lift in Engaged Sessions
  • 48% Decrease in Cost/Engagement
  • 59% Decrease in Cost/Conversion
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Topics: Native Advertising, Case Study